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One of the most famous fantasy worlds is coming to Berlin: From January 31 to February 7, 2026, Potsdamer Platz will be transformed into a real portal to Azeroth.


With the "House of Warcraft," Blizzard Entertainment is bringing an interactive event space centered around the legendary game World of Warcraft to Berlin at THE PLAYCE – and celebrating the brand-new in-game feature, Player Housing, together with the German community.

This housing feature allows players to purchase, customize, and decorate their own houses in instanced neighborhoods – personal spaces for creative expression and social interaction.

Azeroth becomes real: A WoW experience at Berlin's hotspot THE PLAYCE, Berlin's hub for pop culture, entertainment, and community, provides the perfect setting for the "House of Warcraft."

On the High Street, visitors can expect a specially constructed Blood Elf house, which will bring the new housing world to life for the first time – realized in collaboration with the influencer marketing agencies INSTINCT3 and Black Soup. The installation translates digital game content into a tangible experience and invites visitors to discover Azeroth with all their senses.


The Tiny House:


Hands-on Player Housing Inside the Tiny House, everything revolves around the new player housing feature: Visitors get a direct look at how living spaces in World of Warcraft can be designed, personalized, and experienced in the future – a feature that puts creativity, identity, and community front and center.

The installation is complemented by select assets such as armor and weapons designed exclusively for the event by well-known streamers and creators. The WoW community is also actively involved: Items crafted by players are on display in the Tiny House.


Highlights:


Free Meet & Greets with well-known content creators and the game's developers:

  • February 6: Metashi & HoneyPuu
  • February 7: Rumathra & Kamui Cosplay + Blizzard developer Paul Kubit (Associate Game Director, World of Warcraft: Midnight) & Joanna Gianulis (Senior UX Designer, Housing)

Key Facts

● Dates: January 31 – February 7, 2026
● Opening Hours: Daily 12:00 PM – 8:00 PM
● Location: THE PLAYCE, Potsdamer Platz, Berlin (intersection at the rear)
Dates
February 2026
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