Skip to main content

Privacy Statement

Responsible Office in Terms of the Federal Data Protection Act (BDSG):
Berlin Tourismus & Kongress GmbH (hereinafter referred to as “visitBerlin”)
represented by Burkhard Kieker, CEO.
Am Karlsbad 11,
10785 Berlin, Germany

We are pleased that you are using our website and thank you for your interest in our services and products. Protecting your privacy is very important to us.

Therefore, please note the following information:

Collection, Processing and Storage of Data

You can use our website without any personally-identifiable information being collected by us. The collection of personally-identifiable data is required to make and execute contracts, to open a customer account, or to make contact with visitBerlin. This data will be used solely for the purposes mentioned above unless we receive your express consent otherwise. The data will be used only to the extent necessary for the specific purpose, such as making, executing and invoicing of contracts. Once said purpose has been fulfilled, your data will be stored in compliance with tax and trade law requirements, but will be deleted after these periods. A log file is created with every visit to our sites and every time a file is accessed. This data cannot be identified as belonging to specific individuals due to technical limitations. We do not merge or compare these data with other data sources; the anonymised data is deleted after being used for statistical evaluation. Each record consists of:

  • the site from which you requested the file;
  • the name of the file;
  • the date and time of the request;
  • the amount of data transferred;
  • the access status (file transferred, file not found, etc.);
  • a description of the type of web browser used;
  • the IP address.

Every visit to our sites and each time a file is accessed, IP addresses are also automatically recorded and stored in a log file on the server. Under certain circumstances, IP addresses can be traced back to the specific user. Berlin Tourismus & Kongress GmbH nonetheless does not undertake analyses to achieve this end nor does it use such data for its own promotional purposes nor does it keep such data for the use of third parties.


You will receive our newsletter only you have explicitly confirmed that we should enable this feature for you. This is done by the so-called double opt-in method. This means: prior to sending you your first newsletter, we will send you a confirmation email in which you will be once again asked if you wish to receive our newsletter. If you confirm the link provided, we will send you our newsletter. We use personal data concerning the use of the newsletter, both for statistical purposes as well as to optimise the kind of Berlin-specific information, products and services we bring to your attention and for the company’s advertising purposes. Data will be collected about your interaction with the newsletter, including if you click on links as well as confirmations that the newsletter has been delivered and/or read; such information will not be disclosed to third parties or used for purposes other than those mentioned herein. You can unsubscribe from the newsletter at any time by using the “Unsubscribe” link found at the bottom of every newsletter. You can send an email or letter by post to the contract addresses given under “Information on Customers’ Rights and Contact Persons”. Your email address as well any data collected about user behaviour will then no longer be used for newsletters.

Information, Correction, Blocking or Deletion of Stored Data

You have the right to make a free request for information about the data we have stored about you and the right to correct, block or delete this data. The same applies to the revocation of consent to store your data. If you revoke your consent or request deletion of your data, your data will be deleted accordingly. This does not apply to data which must be retained according to statute or other contractual obligations. This also does not apply to such data as are required to establish, perform and invoice contracts related to transactions or which must be stored for billing purposes. For information, blocking, deletion and correction of your data or to revoke your previously given consent, please contact visitBerlin as listed at the bottom of the website.

Disclosure of Personal Data to Third Parties

The personally-identifiable information collected by us as part of a contractual relationship will be disclosed such transport companies engaged to deliver the product, the provider of touristic services (such as a hotel) or for those transport companies engaged to provide travel to the extent such disclosure is required for the delivery of said product, to book the hotel reservation or to offer a tour package. When processing payment for your transactions with us, we will disclose your payment data to the bank or payment service provider authorised to process said payment. All third parties involved in executing and fulfilling the contract may as a rule only process and use your data to process your order and fulfil the contract. Third parties are also allowed to create pseudonymous user profiles with cookies and dynamic IP addresses so as to transmit to the individual user personalised advertising and/or use the data for marketing research purposes. With regard to the website's reach analysis these cookies will be used to track pseudonymous data concerning the website visitor or successful transactions via travel review portals. These partners especially include ad server operators, travel review portals and web analytics providers. visitBerlin’s current partners in these areas are Google, DoubleClick,, Tripadvisor and etracker. The data processed and used in this respect is subject to the data protection regulations of the respective partner. You can always request information about the data we have stored about you and the personally-identifiable data we have disclosed to third parties and revoke consent previously granted. Please address your request to the address/email listed under “Information on Customer Rights and Contacts”. If you wish to prohibit the ad-server operator from processing and using your data, this revocation of consent must be made to the partner concerned. To do so, please open the link as described below under “Opt-Out”. In all other instances, your personally-identifiable data will not be disclosed to third parties except in those exceptional cases where we are required to do so by law or appropriate judicial or administrative order. If you receive advertising from Berlin Tourismus & Kongress GmbH or one of its cooperating partners despite having filed a revocation of consent to such use of your data, please contact us immediately. In this case, please use the contact information at the bottom of the website.

Use of cookies and Google Analytics

To make your visit to our sites more attractive and to enable the use of certain functions, we use cookies. Cookies are small text files stored on your computer. Most of the cookies we use are deleted from your hard drive after ending your browser session (so-called session cookies). Other cookies remain on your computer and allow us to recognize your computer on your next visit (so-called long-term cookies). The ways in which we might analyse user behaviour are described below. However, we have no control over the use of ad server cookies by those third parties broadcasting advertising banners on our sites. Please compare the privacy policies of our partners on the use of such cookies and the information which they store. If you visit our sites, cookies are used to record your areas of interest, such as the type of articles you read or the frequency of use (number of pages viewed in a day). We use cookies in these cases to optimize the advertising you will receive. These are used for targeted marketing, in which the delivery of the advertising is based on previous user behaviour (sites visited, clicks etc.). This so-called “behavioural targeting” is used to ensure that the advertising shown corresponds to the user’s interests and is relevant. This also reduces the user’s repeat experience of advertising and thus increases the quality of the advertising.We also use cookies for statistical analysis of access behaviour, but the individual user remains anonymous. To the extent that such data is passed to external service providers, we have taken technical and organisational measures to ensure that the applicable data security regulations are followed. Our service providers in this respect are etracker and Google Analytics. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. We would like to provide notice that the Google Analytics used on this website has the “anonymizeIP();” code to enable the masking of your IP address when collected by Google Analytics. By activating IP anonymisation on this website, your IP address will be truncated before being transmitted to Google. Only in exceptional cases will the whole IP address first be transferred to a Google server in the USA and truncated there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google will not associate the data transmitted by your browser with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also opt out from Google’s collection of data generated by cookies concerning the use of this website and prevent Google from further processing such data by downloading and installing the browser plug-in available at this link: The data processed and used in this respect is subject to the data protection regulations of the respective service provider. You can always request information about the data we have stored about you and the personally-identifiable data we have disclosed to third parties and revoke consent previously granted. To do so, send your request to the address/email listed under “Contact”. If you wish to prohibit the ad-server operator from processing and using your data, this revocation of consent must be made to the partner concerned. To do so, please click the link provided above. For more information about Google’s Terms of Use and Privacy Policy, go to and Internet browsers are by default set to accept cookies. However, users can deactivate the storing of cookies or adjust their browser so that it will be asked before a cookie is sent.

Use of Matomo

This website uses Matomo, an open-source software for statistically analysing visitor access. Matomo uses cookies that are stored on your computer and allow your use of the website to be analysed. The information generated by the cookie about the way you use the website is stored on a server of German hosting provider Hetzner. Your IP address is anonymized immediately after being processed and before it is saved. You can block the installation of the cookies by configuring your browser software accordingly; however, we advise that in this case you may not be able to take full advantage of all the functions this website offers.

Google Remarketing Function

We also use the remarketing technology provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). This technology addresses users who have already visited our websites and other online services and indicated an interest in our offerings to be targeted with specific advertising as a part of the Google Partner network. These ads are inserted with the help of cookies. These are small text files that are stored on the user's computer. These text files help to analyse user behaviour when visiting our website and will then be subsequently used to direct advertising and product recommendations to the user based on his or her interests. The data about user behaviour will not be disclosed to third parties. Personal data, such as your email address, telephone number, credit card number, etc. will not be collected, processed or stored. If you prefer not to receive advertising based on your interest, you can deactivate Google's use of cookies for this purpose by browsing the deactivation site of the network advertising initiative. Alternatively, users can deactivate the use of cookies by third parties by using the deactivation site of the network advertising initiative. Using this website you agree to the processing of data about you by Google in the manner described and for the aforementioned purpose. For this purpose, Google's privacy policy, separate from our own, also applies.


If you do not consent to our use of cookies, you can disable them. You can turn off tracking cookies by placing a so-called “opt-out cookie” on your system. If you should later decide to delete all of the cookies stored on your hard drive, please note that your opt-out cookie will also be deleted and will have to be reinstalled. We currently use Cookies Google Analytics, DoubleClick, and etracker to optimise the delivery of advertising content. To switch off Google Analytics tracking, click here. For mobile devices, please use this Link. To switch off the DoubleClick cookie, click here. This opt-out deactivates the advertising on Tripadvisor and Google Ad Services. To switch off the cookie, click here. To switch off the etracker cookie, click here.

Use of Editorial Content and Communications

All user-generated content submitted for publication will be used by us exclusively within our website ( and other online communications channels operated by Berlin Tourismus & Kongress GmbH such as Facebook/visitBerlin, Facebook/Berlin, the place to be, or Twitter/visitBerlin), but we cannot as a rule prevent outside websites from accessing said content through links. Editorial communications may, for example, include posts made in social media (Facebook, Twitter, Google+), reader comments within the visitBerlin blog or any content (texts, images, etc.) received as part of a contest entry. We reserve the right to make editorial revisions to the contents forwarded to us prior to publication editorially, in particular, the right to eliminate errors and make formatting changes. However, we not truncate or make other changes to your content without first contacting you.


We store your data on specially protected servers in Germany. Access to said servers is restricted to authorised persons who have access to those areas necessary for the activity as part of their technical, commercial or editorial management of the data. We take precautions to ensure the safety of your personal data. Your data is conscientiously protected by us from loss, destruction, falsification, manipulation and unauthorised access or unauthorised disclosure.

Social Plug-Ins

visitBerlin uses so-called social plug-ins for the social networks Facebook, Twitter, Google+, YouTube and Pinterest. These services are offered respectively by the companies Facebook Inc., Twitter Inc. and Google Inc. (“providers”). Facebook is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). Twitter operated by Twitter, Inc. 1355 Market St, Suite 900, San Francisco, CA 94103. Google+ and YouTube are operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Pinterest is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA. You will find an overview of the plugins and their appearance here: When you visit one of our webpages containing such a social plug-in, your browser establishes a direct connection to the servers of Facebook, Twitter, Google or Pinterest. The content of the plug-in is transmitted directly by the providers to your browser and integrated into the page. By integrating the plug-in, the providers receive information that your browser has accessed the corresponding page of our website, even if you do not have a profile with the corresponding social network or are not currently logged in. This information (including your IP address) will be transmitted from your browser directly to a server operated by the providers in the U.S. and stored there. If you are logged into one of the social networks, providers can directly assign your visit to our website to your profile on Facebook, Twitter, Google+ or Pinterest. If you interact with the plug-ins, for example, by hitting “Like” or “+1”, the corresponding information is also transmitted directly to a server of the provider and stored there. The information will also be published on the social network and will be displayed to your contacts on those sites. For the purpose and scope of data collection and the further processing and use of data by the providers as well as your rights in this respect and settings options for protecting your privacy, please visit the privacy policies of the providers. sowie If you do not want Facebook, Twitter, Google, YouTube or Pinterest to assign the data collected via our website directly to your profile on the respective social network, you must log out of the network before you visit our website. You can also prevent the loading of the plug-ins with a browser add-on; for example, you can install the “Facebook Blocker” to block the Facebook plugin ( / /

Information on Customer Rights and Contacts

You have the right to make a free request for information about the data we have stored about you and the right to correct, block or delete this data. If you have any questions about the collection, processing or use of your personal data, please contact us. The same applies to information, blocking, deletion and correction requests concerning your personal information and for revocation of consents granted.

Berlin Tourismus & Kongress GmbH
Data Protection Officer
Am Karlsbad 11, 10785 Berlin

Current as of: November 2017